Friday, 17 June 2011

Ad Campaigns And Catalogues #226

Below: Bally Fall Winter 2011 advertising campaign starring
Nico Malleville, Caroline Trentini and Karlie Kloss...

Bally Fall Winter 2011 Ad Campaign

Swiss luxury brand, Bally presents their latest Fall Winter 2011 Advertising campaign, revealing an intimate and seductive mood and photographed by Steven Miesel. British-stylist Edward Enninful does the styling honours.

‘Steven Meisel and the team have given us an expressive sense of environment focusing on iconic product and desirability for a new Bally, created by his extraordinary use of light and sophisticated casting. We are very pleased to be in collaboration with such a prestigious team.’
Bally Creative Directors, Michael Herz and Graeme Fidler

Shot in New York City in late April, the campaign features exotic Brazilian model Caroline Trentini and top American model Karlie Kloss alongside Argentinian-born Nico Malleville, all of whom embody the provocative beauty and classic European cool of Bally’s AW11 collection.

Set within a luxurious world of contemporary opulence, the striking images showcase the shoes, bags and ready-to-wear in an alluring, modernist style. With an overall feel of intoxicating elegance, the women’s collection features statuesque heels and curvaceous lines that include Bally’s ice-pick metal heel and the inspired heel-within-a-heel from the 160th anniversary collection. Details include fine multi-buckles, metal fasteners and leather tassels against a rich winter palette of carmine red, azure blue, whiskey and black.

The campaign introduces an ensemble of bags including the soft lines of the colourful ‘Edelweiss’ 160th anniversary collection and the ‘Pina’ statement tote, offered here in ultra-chic shearling for true winter flair.

Bally’s AW11 campaign will debut in September 2011.

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Source: Bally

1 comment:

Unknown said...

Absolute adore BALLY :D I am a fan of them since my senior year of high school!