Tuesday, 4 October 2011

My MANy Bags News #348

Below: A new film for Giorgio Armani's FW2011 Boudoir Collection starring model Karolina Kurkova and styled by Anna Dello Russo...

Anna Dello Russo Does Styling Honours For Giorgio Armani's
New FW2011 Boudoir Collection Film

Designers are no longer content with presenting static print imagery to coerce their fans. Moving film becomes an equally important medium to outreach to clients who gets more and more sophisticated everyday. Giorgio Armani is one of the brands who consistently taps on this powerful channel of advertising to create awareness and desire. For his Giorgio Armani FW2011 Boudoir Collection, Armani engaged the help of super stylist, Anna Dello Russo to style his new film. A perfect fit I must say, since Anna dresses like no other: distinctive, opulent and sophisticated.

Check out the film. Emotion, drama, high fashion and Karolina Kurkova all thrown in the mix.

Source: Club 21 Global for Armani

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