Thursday, 5 May 2011

My MANy Bags News #318

Below: Mulberry turns 40! And to commemorate this occassion, Mulberry launches "Mulberry' The Book with an intimate, access-all-areas visual feast into the Mulberry world:-) Love the cover design...

Mulberry Launches 'MULBERRY' THE BOOK To Celebrate Their 4oth Anniversary!

“This book has been created to celebrate Mulberry’s 40th anniversary, rather than a dry historical round up of the brand’s past, it is a glimpse inside our world, a fly on the wall, warts and all journey through the past two years of the brand’s life. It shows our public and private life, the highs and lows and the extraordinary Mulberry ‘family’ that work so hard together to make it all seem so effortless.”

Yes Mulberry turns 40! To celebrate this momentous anniversary, Mulberry launches 'Mulberry' The Book, a volume collecting a rare glimpse of the inner workings of the revered English Brand. So what makes the book so special for Mulberry? Well for one, it took nearly 3 years to complete under the watchful photographic eyes of Venetia Dearden, with rare candid pictures and unique content that gives a deeper insight into Mulberry (Who are god sent geniuses who brought us our beloved Alexa Bags!)

Look out for:

• Behind the scenes at the brand’s thriving Somerset factory, the last brand-owned luxury accessories factory in the UK

• Access to the Mulberry team, shops, shows and parties showing the fashion circus in full swing as the team plan, prepare and present season after season

• Gorgeous natural shots of Mulberry’s Creative Director Emma Hill and the brand’s regular collaborators including Edward Enninful, Sam McKnight, Pat McGrath and Tim Walker

• Intimate relaxed shots of celebrities and models including Florence Welch, Alexa Chung, Kelis, Lindsey Wixson, Erin O’Connor, Olivia Palermo and Gemma Arterton enjoying Mulberry’s remarkably warm and charmingly family style take on the fashion circuit.

'Mulberry' The Book will be launched on 4th May 2011 and will be available initially only in Mulberry stores and from, distributed by Turnaround from 1st July 2011. Retails for £55. For fans who loves to collect beautifully designed coffee table volumes of their favourite brands... this is one not to be missed! I already love the colourful and playful cover design:-P Must check out in Mulberry stores.

Source: Mulberry

No comments: