Saturday, 9 January 2010

Ad Campaigns And Catalogues #75


Below: Click on pic to enlarge...


Fendi Spring Summer 2010 Ad Campaign

First image to debut for Fendi's Spring Summer 2010 Ad Campaign. First impression from the image: Spring is here! That is why we see more outdoor settings for spring summer season ad... Natural environments and lighting, that is exactly what we get for Fendi's new ad:)

Of course, Anja Rubik looked very gorgeous, a refreshing change from the melancholic and 'ghostly' Jessica Stam of Fall Winter 2009's ad campaign. Karl Lagerfeld worked his magic behind the lens again and I love how he captures the natural backlight and the way Anja posed.

But if Anja does not do anything for you, then there is that stunning White Selleria Leather Peekaboo bag which will leave all bag fans drooling. I am so happy Peekaboo bags are becoming the brand's house icon!

Looking forward for more images from this ad series:-)

Source: Ohlala

6 comments:

LuxuryObsessed.com said...

Gorgeous bag and gorgeous campaign. Thanks.

Kevin @ myMANybags said...

Indeed! Next to Birkin, the peekaboo is a must have bag for me!:-P

deniz said...

brillant.

chiffon blouse.. I love Fendi's woman

..and fendi S/S 2010 shoes are wonderful too...

SE@N said...

do u think that "Peekaboo" will stay classic or be out like Dior's saddle?

Kevin @ myMANybags said...

I have a feeling Peekaboo will still have shelf life for a good amount of time. Up till now, the bag is still considered rare and you do not get sick of it seeing everyone carrying it. So the feeling of using a peekaboo makes you feel more individual. It's only when everyone starts buying these becos they go on sale and cheap, that will kill the bag.

Fortunately, as of yet, Peekaboos rarely goes on sale. and gets updated each season. I am thinking of acquiring another soon!

kevin

Serge said...

It's a good bag but a little too large for Anja