Monday, 21 June 2010
Ad Campaigns And Catalogues #137
Dolce & Gabbana Fall Winter 2010 Mens Ad Campaign
“A men’s parlour, where suit patterns take the place of cigars but nevertheless imbue the room with the same sense of a serious business in undertaking. Tailoring is a decisive issue; everything should be measured and sculpted on the body as if a work of art.”
As described in the rationale behind the concept of the Dolce & Gabbana Fall Winter 2010 Ad campaign... we see all these muscled hunks, representative of the masculine sexy aesthetics of the brand, having some buddy bonding at the tailors. I think this brings Dolce & Gabbana more down to earth, showing a more human side to the clothes while imbued with a sense of Italian sartorial heritage. A good change from the often overtly sex charged clones of previous seasons.
Now who wants to wrestle or better, 'measure up' Adam Senn, Noah Mills, Sam Webb, Evandro Soldati and Arthur Kulkov? Sign me up please! Beautiful shots by Steven Klein who recently directed Lady Gaga's Alejandro video.
BTW, check out this clip of the models singing a 'Birthday' song backstage for Dolce & Gabbana's 20 years in men's fashion:-) The duo commemorated this occassion during the recent Spring Summer 2011 mens show. Spot the cute guys, and although most of the models are straight... which one do you think could be gay?:-P (There is this maroon tank top guy (see 00:31) whom I am placing my bet on...:-P
Source: Dolce & Gabbana