Wednesday, 27 July 2011

Ad Campaigns And Catalogues #230

Below: Balenciaga Fall Winter 2011 Ad favourite for the season...

(Click on pics to enlarge for better view)

Balenciaga Fall Winter 2011 Ad Campaign

I love the new Balenciaga Fall Winter 2011 Ad Campaign. The photoshoot captures the idea of contrast for the collection. While play in proportion and textures are a focal point for the ready to wear, the print imagery plays on contrast of patterns, colours and the setting of old vs. new.

Clinical white tiles opposing dark, morbid archways... dark against light, colours vs. monotones. The images embody a certain intrinsic artistic quality associated with the Balenciaga DNA, just like how Nicholas Ghesquière sculpt his creations.

Brilliant job, my favourite campaign for the season.

(The campaign is shot by Steven Meisel and starr models Liya Kebede, Milou Van Groesen, Carla Gebhart, Juliane Grüner and Liisa Winkler.)

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Source: Balenciaga

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