Wednesday 17 August 2011

My MANy Bags News #336


Below: The most anticipated store opening in Singapore for 2011... H&M will finally be here on 3 Sep 2011!

H&M Opens In Singapore 3 Sep 2011!

The most anticipated store opening of 2011... H&M's first Singapore Flagship store will open in Orchard Building this coming 3 Sep 2011. Expect a massive 30,000 square feet space of retail heaven that spans across three levels with fashion and accessories for everyone.

“We are happy to finally open our first store in Singapore. This opening marks H&M’s first step into Southeast Asia and we see great potential for expansion in this fashion conscious region,” says Karl-Johan Persson, CEO at H&M.

“Fashion is global, and so is H&M. I’m highly confident that our fashion will be appreciated in Singapore. I’m particularly fond of our autumn collection because it’s so easy to wear, so grown up yet totally of the moment and with such great fashion attitude,” says Ann Sofie Johansson, Head of design at H&M.

Look out for H&M's Autumn 2011 collection which is about a season of cool confidence in distinguished and well composed browns, camel, burgundies and cream. 70’s style influence is essential with longer lengths and wide trousers that look great with chic blouses and comfy knits. Perfect leather accessories and a quirky hat complete the look. And to make things even more exciting, it means Singapore H&M fans will also get to shop Versace's collaboration collection for H&M come November too.

H&M’s first step into Asia was in Hong Kong and China 2007, followed by Japan 2008 and South Korea 2010. After years of anticipation, the fashion retail giant lands their presence in Singapore this year.

Source: H&M

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