Wednesday 3 March 2010

My MANy Bags News #201



Brian Atwood Leaves Swiss Luxury Brand, Bally

First reported by Daily Front Row in October 2009, Brian Atwood is now confirmed to be leaving his post as creative director of Bally. The designer just presented his last collection for the label for Fall 2010 and is moving on to focus on his own label. Atwood has served in this role since 2007, when he was hired by the 159-year-old Swiss brand to revamp and revitalize its image. However, in April 2008, Bally was sold to Labelux Group, a holding company that has recently purchased significant stakes in Derek Lam, Solange Azagury-Partride, and Zagliani.

It's rumored Labelux wants the brand more focused on its Swiss heritage, as exemplified by the Spring 2010 Bally ad campaign, featuring Christy Turlington against a background of Alps.

No news yet on who will fill Brian Atwood's shoes upon his departure.

Source: Daily Front Row

3 comments:

marni_shoes said...

hello singapurian! congrats for the perfect job, keep doing... i'm sending u to ask u which collection are your marni shoes in your 'military inspired look' de la rubrique 'narcissisme du jour'. merci d'avance, bonne continuation, à +

Kevin @ myMANybags said...

I blog about this shoe before:

http://mymanybags.blogspot.com/2008/02/my-shoe-collection-04.html

Hope it helps.

Kevin:-)

marni_shoes said...

kevin, really thank u. but i m sorry because they are in collection 2008. they reminded me also a ss2010 givenchy's pair. i'll try to buy when i'll be in Paris.

amicalement,
Grégoire xxx